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CNPP Partners Deliver DGA Consumer Messages

The USDA Center for Nutrition Policy and Promotion (CNPP) and its National Strategic Partners work together to deliver coordinated, consumer-friendly messages that promote the 2010 Dietary Guidelines for Americans to a broad audience.   Recent messages disseminated included Make half your plate fruits and vegetables, Enjoy your food, but eat less and Drink water instead of sugary drinks.

Partner promotion activities vary for each message, but are far-reaching.  The following are examples of how several of our National Strategic Partners encouraged Americans to replace sugary drinks with water, reaching 91 million consumers and 4.4 million consumer influencers: Read more »

From Greenhouse to Store Shelves in a Matter of Minutes

Chris Williams is the operator of a BrightFarms greenhouse in Yardley,Pa., that will provide fresh produce to a supermarket only a half a block away.

Chris Williams is the operator of a BrightFarms greenhouse in Yardley,Pa., that will provide fresh produce to a supermarket only a half a block away.

BrightFarms wants to disrupt the produce supply chain and eliminate the amount of miles vegetables have to travel before landing on supermarket shelves. Read more »

Keeping Kids Fed in Kenyan Schools

Stara Rescue Center students march to greet Ambassador Godec. The ambassador recently visited the center, located in Africa’s largest urban slum of Kibera, Nairobi, to highlight USDA’s support to the center’s students through the McGovern-Dole Food for Education Program. (Courtesy Photo)

Stara Rescue Center students march to greet Ambassador Godec. The ambassador recently visited the center, located in Africa’s largest urban slum of Kibera, Nairobi, to highlight USDA’s support to the center’s students through the McGovern-Dole Food for Education Program. (Courtesy Photo)

On Feb. 21, newly confirmed U.S. Ambassador to Kenya Robert F. Godec visited the Stara Rescue Center, a school and orphanage located in Africa’s largest urban slum of Kibera, Nairobi. He was there to highlight USDA’s support to the center’s students through the McGovern-Dole Food for Education Program. The Foreign Agricultural Service program supports education, child development and food security in low-income, food-deficit countries that are committed to universal education. Read more »

With USDA Help, Rural African Farming Comes to Rural Massachusetts

World Farmers Inc. and some of the farmers it serves. (Left to right) Fabiola Nizigiyimana, Lucia Ngatia, Maria Mbonimpa, Maria Moreira (Executive Director World Farmers), and Virginia Apraiari.

World Farmers Inc. and some of the farmers it serves. (Left to right) Fabiola Nizigiyimana, Lucia Ngatia, Maria Mbonimpa, Maria Moreira (Executive Director World Farmers), and Virginia Apraiari.

What do immigrant farmers from Tanzania, Nigeria, Kenya, Burundi, Rwanda, and Liberia have in common with central rural Massachusetts?

The Answer:  World Farmers Inc. or WFI. Read more »

How Corned Beef and Cabbage Became a Holiday Staple

Infographic highlighting the history, anatomy and market of corned beef & cabbage.

Infographic highlighting the history, anatomy and market of corned beef & cabbage. Click to enlarge image.

For most of us in the U.S., corned beef and cabbage is synonymous with St. Patrick’s Day. But its association with the holiday isn’t an Irish tradition.  It is a uniquely American tradition, a blending of both history and opportunity. Read more »

Secretary’s Column: Generational Change to Improve Childhood Nutrition

This week, we are renewing our efforts at USDA to encourage a generational shift to improve childhood nutrition.

Today, too many of our children aren’t getting the nutrition they need.  One-third of today’s children are at risk for preventable health problems because of their weight. Only a quarter of our 17 to 24 year old young people are eligible for military service, in part because many of them are overweight or obese. Read more »