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Posts tagged: AMS

Bringing You Food and Fiber to Fit Your Active Lifestyle

America's ag promotion groups are dedicated to helping fuel and inspire active, health-conscious consumers. Photo courtesy of AMS.

America's ag promotion groups are dedicated to helping fuel and inspire active, health-conscious consumers. Photo courtesy of AMS.

If you’ve learned how to cut a mango from a magazine article, read about new fabrics on a website or heard about nutrition research on almonds from a health reporter on TV, chances are one of America’s ag promotion groups made that information possible and available. From the clothes you wear to the food you eat, these groups are leading efforts to research and promote food and fiber that fits your lifestyle. Read more »

USDA Committee Gives Produce Industry a Powerful Voice

The USDA Fruit and Vegetable Industry Advisory Committee had its first meeting Sept. 29-30 in Crystal City, Va. USDA Photo Courtesy of Bob Nichols.

The USDA Fruit and Vegetable Industry Advisory Committee had its first meeting Sept. 29-30 in Crystal City, Va. USDA Photo Courtesy of Bob Nichols.

The fall harvest is upon us, and people all over the world are enjoying the abundance of quality fruits, vegetables and other specialty crops.  The specialty crop industry is important to USDA and plays a crucial role in the country’s economy, generating $65 billion in sales and creating more than 900,000 jobs. We recently met with the leaders of this key sector during last week’s session of the USDA Fruit and Vegetable Industry Advisory Committee (FVIAC).

As part of our mission to facilitate the efficient and fair marketing of U.S. agricultural products, my agency – USDA’s Agricultural Marketing Service (AMS) – oversees the FVIAC, which meets approximately twice a year to develop recommendations on how USDA can better support the fruit and vegetable industry. Read more »

Harvest Time in the People’s Garden: A Labor of Love

Executive Master Gardeners Tanya Brown USDA-FSA (right) and Lee Cliburn USDA-AMS pick okra from the USDA People’s Garden on the corner of Jefferson Drive and 12th Street, SW. Photo by Annie Ceccarini, USDA.

Executive Master Gardeners Tanya Brown USDA-FSA (right) and Lee Cliburn USDA-AMS pick okra from the USDA People’s Garden on the corner of Jefferson Drive and 12th Street, SW. Photo by Annie Ceccarini, USDA.

All summer, visitors to the National Capitol Region have been seeing monuments, public buildings, works of art and experiencing music and theater; however, many were unexpectedly surprised by the brilliant hues of purple, red and green emanating from USDA’s People’s Garden.

But those colors didn’t just pop up on their own. USDA has a cadre of friendly and knowledgeable employee volunteers who plant, maintain and harvest as well as interact and answer questions from hundreds of people who stop by to admire the garden. Read more »

Helping the American Dairy Industry Thrive

USDA Dairy Program’s Roger Cryan, Director of the Economics Division (left), and Butch Speth, National Supervisor of Dairy Market News, answered questions and spoke with stakeholders at the 2014 World Dairy Expo in Madison, Wisconsin.

USDA Dairy Program’s Roger Cryan, Director of the Economics Division (left), and Butch Speth, National Supervisor of Dairy Market News, answered questions and spoke with stakeholders at the 2014 World Dairy Expo in Madison, Wisconsin.

Last week, the 2014 World Dairy Expo in Madison, Wisconsin drew more than 70,000 dairy farmers, processors and other stakeholders from across the country and around the globe. Attendees explored exhibits featuring elite dairy cattle, the latest in dairy research, the newest farm equipment and innovations from the dairy industry service sector. High school and college students—the next generation of American agriculture—explored career and internship opportunities. And people visiting the exhibit booth of USDA’s Agricultural Marketing Service (AMS) learned about the many services we offer, and the work we do to improve and expand domestic and international markets for U.S. fluid milk and dairy products.

Our Dairy Program helps America’s dairy farmers and producers efficiently market high-quality milk and a wide range of dairy products. A prime example is our Dairy Market News and mandatory dairy commodity prices reporting. These services provide timely and accurate market information on milk and dairy products, assisting the dairy industry in making buying and selling decisions and in planning for the future. Read more »

Creating New Opportunities for the Sheep Industry

USDA is committed to working with our partners in the sheep industry to support them as they provide quality products to consumers and increase producer returns here at home. USDA Photo by Lance Cheung

USDA is committed to working with our partners in the sheep industry to support them as they provide quality products to consumers and increase producer returns here at home. USDA Photo by Lance Cheung

Since they were brought over during the earliest explorations of North America, the sheep industry has played a vital role in the agricultural history of our nation.  In the 1940s, there were over 55 million sheep in the U.S., but today those numbers hover around one-tenth of that total.  There are about 80,000 sheep ranchers across the U.S., and, with support from the 2014 Farm Bill, they will have additional resources to help develop innovative approaches to address their long-term needs.

Consolidation of the U.S. sheep packing industry, higher feed and energy costs, loss of animals to predators and lower lamb consumption, along with competition from imported of lamb cuts, have taken their toll on U.S. sheep producers.  In response to industry needs, USDA is committed to working with our stakeholders to ensure the long-term viability of the sheep industry. Read more »

Successful Meeting Helps Take Produce Marketing Efforts to Next Level

A recent meeting connected fruit and vegetable industry leaders with the USDA employees they communicate with on a regular basis. A continuous dialogue with these leaders helps their industries remain nimble and better able to adjust to changes in the marketplace.

A recent meeting connected fruit and vegetable industry leaders with the USDA employees they communicate with on a regular basis. A continuous dialogue with these leaders helps their industries remain nimble and better able to adjust to changes in the marketplace.

The fruit and vegetable industry is an integral part of our country. Besides helping increase access to healthy foods, the industry generates $40 billion in sales and empowers communities by creating jobs and stimulating economies. While it’s great to notice the strength of the produce industry, it is important to remember that it is the result of careful research and planning. I had the chance to watch the industry rekindle this energy as I visited with leaders from each of our marketing order boards and committees during a management conference last week.

There were some great takeaways from the meeting. We heard an update about the Food Safety Modernization Act (FSMA) from Food and Drug Administration (FDA) Deputy Commissioner Michael Taylor. He ensured us that FDA is looking to collaborate with partners like USDA to help the industry comply with the FSMA regulations when they become final. We also heard from our Commodity Procurement Program Director Dave Tuckwiller, who encouraged everyone to take advantage of new opportunities to sell food to USDA. Thanks to new National School Lunch standards, my agency, the Agricultural Marketing Service (AMS) purchased 20 percent more fruits and veggies in 2013 than in the previous year. Read more »