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Posts tagged: Boards

Representing the Faces of Agriculture through Research and Promotion Board Diversity

At AMS, we are committed to ensuring that all research and promotion boards are as diverse as the members they serve. Photo courtesy of National Black Growers Council.

At AMS, we are committed to ensuring that all research and promotion boards are as diverse as the members they serve. Photo courtesy of National Black Growers Council.

U.S. agriculture is increasingly diverse, with farmers, ranchers, processors, distributors, vendors, and more from various backgrounds.  Just like their products, the operations and the men and women that run them are diverse – in gender, race, age, size, and production practices.  At USDA, we are committed to supporting all of American agriculture with our programs and services.

My agency, USDA’s Agricultural Marketing Service (AMS), is in a unique position to encourage and promote diversity, particularly when it comes to industry leadership.  AMS oversees 22 industry-funded research and promotion programs that allow farmers and businesses to pool resources, set common goals, and make collective decisions about how to best develop new markets, strengthen current markets, and conduct important research and promotion activities covering a wide variety of topics from nutrition to sustainability.  These programs, which create opportunities for farms and businesses across the country, are led by industry board members appointed by the Secretary.  AMS has been working hard to ensure that research and promotion boards reflect the full diversity of American agriculture.  We know that the programs are stronger when the boards represent the diversity of the industries they represent and the consumers they serve. Read more »

Diversity of Thought Brings Success

At the first ever "Opportunities for Diversity" event, AMS Administrator Anne Alonzo (at the podium) was joined by Deputy Secretary Krysta Harden (first seat) and several members of the commodity Research and promotion boards. The event discussed the changing face of agriculture and the importance of including members from all schools of thought, backgrounds and culture.

At the first ever "Opportunities for Diversity" event, AMS Administrator Anne Alonzo (at the podium) was joined by Deputy Secretary Krysta Harden (first seat) and several members of the commodity Research and promotion boards. The event discussed the changing face of agriculture and the importance of including members from all schools of thought, backgrounds and culture.

The face of agriculture is changing.  The changes are reflected in the Ag Census data released last week, in the rural communities we serve, and in the way the Department is looking toward the future.  With a 12 percent increase in minority farm operators and a 21 percent increase in Hispanic farm operators since 2007, it’s clear that the agricultural landscape is changing. And it is vital that industry leadership evolves, too.

My agency, the Agricultural Marketing Service (AMS), oversees more than 20 Federal Research and Promotion (R&P) boards, whose members are appointed by Secretary of Agriculture Tom Vilsack.  These boards serve a variety of commodity industries, focusing on nutrition, research, marketing and consumer outreach.  By helping develop new markets and strengthening existing ones, they create opportunities for farms and businesses across the country. Read more »