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Posts tagged: Cotton Incorporated

Partnering for the Success of the Agriculture Industry

Confidential Assistant to the AMS Administrator Karen Comfort tours the AMS Cotton and Tobacco Programs Headquarters. Comfort learns how cotton samples are graded using the new Cotton Acquisition and Tracking System (CATS). This system improves the efficiency of cotton sampling process by automating much of the sample delivery process.

Confidential Assistant to the AMS Administrator Karen Comfort tours the AMS Cotton and Tobacco Programs Headquarters. Comfort learns how cotton samples are graded using the new Cotton Acquisition and Tracking System (CATS). This system improves the efficiency of cotton sampling process by automating much of the sample delivery process.

As the saying goes, “Two heads are better than one.” This certainly holds true when it comes to the critical partnership between public and private sectors. Several times a year the Commodity Roundtable brings together leaders from many of USDA’s national research and promotion programs and marketing orders, which play a vital role in helping our nation maintain one of the strongest agricultural sectors in the world.

At the most recent Commodity Roundtable meeting in Memphis, TN, I was impressed by the open dialog and the leaders’ deep commitment to supporting America’s farmers and ranchers. Members discussed best practices and strategic plans that will help their respective industries succeed and grow, thanks in part to a commitment to diverse leadership, viewpoints and opinions. Read more »

Create a New Market for Cotton? No Sweat.

Professional track star Monica Hargrove sporting Charged Cotton™ gear.  This line of clothing was developed through the partnership between Under Armour and Cotton Incorporated. Photo Courtesy of Cotton Incorporated.Professional track star Monica Hargrove sporting Charged Cotton™ gear.  This line of clothing was developed through the partnership between Under Armour and Cotton Incorporated. Photo Courtesy of Cotton Incorporated.

Professional track star Monica Hargrove sporting Charged Cotton™ gear. This line of clothing was developed through the collaboration between Under Armour and Cotton Incorporated. Photo courtesy of Under Armour advertising campaign.

As more and more Americans are working to become fit and healthy, one of the top athletic clothing companies – Under Armour – has been building a team to help improve its use of natural fibers.  Relying on cutting edge research to provide products that wick away moisture, Under Armour products traditionally were not made of the classic sporting apparel material – cotton.  However, since early 2011, one of the company’s most popular items has been Charged Cotton™, a line of clothing that uses cotton — the fabric of our lives. Read more »