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Posts tagged: direct marketing

Farmers Market Promotion Program: Expanding Food Access Through Direct Marketing

Agriculture Secretary Tom Vilsack rings the bell opening the 2011 Farmers Market located at the U.S. Department of Agriculture in Washington, DC, on Friday, Jun. 3, 2011.

Agriculture Secretary Tom Vilsack rings the bell opening the 2011 Farmers Market located at the U.S. Department of Agriculture in Washington, DC, on Friday, Jun. 3, 2011.

As the opening of this season’s USDA Farmers Market occurs today in Washington, D.C., Agriculture Deputy Secretary Kathleen Merrigan announced approximately $10 million is available to expand direct marketing opportunities and help to eliminate food deserts and increase food access in low-income communities in the United States through the Farmers Market Promotion Program (FMPP). By funding projects that increase access to healthy and affordable food while expanding market opportunities for farmers and ranchers, the Farmers Market Promotion Program continues to contribute to the economic and physical health of communities around the country. Read more »