This report is pioneering the way beef is marketed by providing local price information for farmers, increasing transparency in the marketplace, and enabling institutions to properly assess the value of a small or mid-sized farm, which sells its commodities locally. Pictured here is Market News reporter Alex Wright with cattle in Vermont.
There’s no doubt about it – gears are turning in the world of local food production. From rural communities to large food retailers, local and regional food is a growing business across the country. In the USDA’s Market News division, developing market reports to keep up with the growing need for local food data is a priority for us.
Following Secretary Tom Vilsack’s lead to ramp up local and regional food efforts, USDA Market News – part of the Agricultural Marketing Service – issues a local beef report for the state of Vermont each month. Two Market News reporters from Pennsylvania ventured to the Green Mountain State to meet with existing customers and recruit new ones. Trekking all throughout the state, they visited a total of 10 farms, talked to numerous people about grass-fed beef, and learned about how Market News can better serve this sector of the industry. Read more »
In Washington DC? Bring your dancing shoes and join the USDA Farmers Market at Night on Friday, July 17 from 5 to 8 PM! (Click to enlarge)
If you’re in the Washington, DC-area on Friday, July 17, join us between 5 p.m. and 8 p.m. outside USDA Headquarters at 12th and Independence Avenue, S.W., near the Smithsonian Metro stop. Bring your dancing shoes, friends and appetite. We’ll be holding the third in a series of 6 monthly USDA Farmers Market at Night. The July night market’s “Hot & Cold” theme will feature Brazilian Music, local food trucks and free blueberry ice cream.
Farmers markets across the country are gathering places where local food producers are building successful businesses and bringing fresh, local food to neighborhoods across the country. As the demand for local food continues to increase, farmers markets are maturing from small stands to entertainment destinations with extended hours, live music, and a variety of local products. Read more »
Lilian Salerno, Administrator, Rural Development Rural Business-Cooperative Services (third from right), met with the Sacramento County of Governments and other partners to discuss food hubs in the greater Sacramento area. Rural Development’s new report Running a Food Hub: Lessons Learned From the Field, is part of USDA’s ongoing commitment to food hub development and other local food enterprises.
Since 2009, USDA has invested in 29,100 local food opportunities, including food hubs, small scale processing and farmers markets across all 50 states and the US territories. These investments include over 12,000 loans and micro-loans to small-scale producers who often sell products locally and over 13,000 high tunnels (low-cost covered structures that extend the growing season and make locally-grown products available later in the year).
However, as with any investment, the success of a business depends not just on an infusion of capital, but also on good planning. Technical assistance services such as feasibility studies, business planning, financing strategies, supply chain logistics, marketing, and guidance with the policy and regulatory environment are equally important. Read more »
In Jefferson City, Missouri, federal local food experts met with community leaders to determine a successful site for a new farmers market. This partnership was made possible by Local Foods, Local Places which helps communities integrate local food enterprises into their economic plans.
Cross-posted from the White House Rural Council blog:
At USDA, we understand the enormous market potential of local food. Industry estimates suggest that local food sales in America have nearly doubled in recent years, jumping from $5 billion in 2008 to $11.7 billion in 2014. We’ve invested more than $800 million in 29,100 local and regional food businesses and infrastructure projects over the past six years to help farmers, ranchers and rural businesses tap into that market.
Indeed, local food is a national phenomenon that has significant impact on every state’s economy. But local food is not only a business opportunity for agriculture, it can also be a development tool that allows communities to maximize the impact of what is grown and made locally. Local food projects can help grow local food economies and drive downtown and neighborhood revitalization, which is what the Administration’s Local Foods, Local Places initiative is all about. And this year, the initiative is particularly focused on ensuring that kids and families in need have an opportunity to benefit from the development of local food systems. This initiative is part of the White House Rural Council’s “Rural Impact” effort to improve quality of life and upward mobility for kids and families in rural and tribal communities. Read more »
As local and regional food systems continue to expand, so does the need for reliable market data. USDA Market News now captures data on over 85 farmers markets in the U.S. Pictured here is the Des Moines Farmers Market, which draws an average of 20,000 visitors a weekend. Photo courtesy of Des Moines, Iowa Farmers Market.
Farmers markets are an important part of local and regional food systems. Nationwide, 150,000 farmers and ranchers are selling their products directly to consumers to meet the growing demand for local food. Many sell their products at farmers markets, which can be a catalyst for future growth.
According to USDA’s National Farmers Market Directory, there are over 8,400 farmers markets across the country serving as community gathering places where America’s food producers are building successful businesses and bringing fresh, local food to their communities. As local and regional food systems continue to expand, so does the need for reliable market data. Read more »
Matt Russell (right) with his USDA colleagues Christina Conell (left) and Deborah Kane (center), at the 2015 USDA Farm to School Grantee Gathering in Denver, CO. The annual gathering is an opportunity for Farm to School grantees from across the country to meet face to face, network and share best practices.
“The term ‘farm to school’ involves thinking of the whole plate, so to speak. It’s about increasing the amount of local and regional foods served in school cafeterias while also increasing education and community outreach for kids, and creating market opportunities for producers.”
So says Matt Russell, Grant Program Manager for the Farm to School Program at USDA’s Food and Nutrition Service (FNS). Matt works to support school districts, non-profits, and other stakeholders in bringing more local and regional food into the school meal program. Read more »