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Posts tagged: Industry Insight

Create a New Market for Cotton? No Sweat.

Professional track star Monica Hargrove sporting Charged Cotton™ gear.  This line of clothing was developed through the partnership between Under Armour and Cotton Incorporated. Photo Courtesy of Cotton Incorporated.Professional track star Monica Hargrove sporting Charged Cotton™ gear.  This line of clothing was developed through the partnership between Under Armour and Cotton Incorporated. Photo Courtesy of Cotton Incorporated.

Professional track star Monica Hargrove sporting Charged Cotton™ gear. This line of clothing was developed through the collaboration between Under Armour and Cotton Incorporated. Photo courtesy of Under Armour advertising campaign.

As more and more Americans are working to become fit and healthy, one of the top athletic clothing companies – Under Armour – has been building a team to help improve its use of natural fibers.  Relying on cutting edge research to provide products that wick away moisture, Under Armour products traditionally were not made of the classic sporting apparel material – cotton.  However, since early 2011, one of the company’s most popular items has been Charged Cotton™, a line of clothing that uses cotton — the fabric of our lives. Read more »

Expanded Tracking Provides Market Insight for Produce Industry

USDA’s Market News produce movement reports track import data for fruits and vegetables coming into the U.S.  We recently expanded our reports to include ten unique crossing points along the Texas-Mexico border, allowing U.S. importers to more thoroughly forecast business needs.

USDA’s Market News produce movement reports track import data for fruits and vegetables coming into the U.S. We recently expanded our reports to include ten unique crossing points along the Texas-Mexico border, allowing U.S. importers to more thoroughly forecast business needs.

Over 13 billion pounds of fresh fruit and vegetables cross the U.S.-Mexican border each year.  Having accurate tracking of the food being imported across our southern border is important for a variety of reasons—including the ability to accurately assess the market price of incoming goods and the growing importance of specific ports of entry. Read more »

GAP/GHP: Protecting and Serving Produce Farmers and Businesses

A GAP certified farm field.  “Consumers expect that the produce they consume is safe to eat.  That process starts in the fields and groves...”  Photo and quote provided by Mission Produce.

A GAP certified farm field. “Consumers expect that the produce they consume is safe to eat. That process starts in the fields and groves...” Photo and quote provided by Mission Produce.

Food safety and the prevention of food borne illness is a priority across the food supply chain in the United States.  With the development of better notification systems and increased consumer awareness of food safety, there is a need for greater accountability and for consistent standards and practices across the board. Read more »

International Market Analysis Just a Mouse Click Away

A screenshot of the International Egg and Poultry Review.  The weekly report provides an overview of international poultry and egg markets that are current or potential export destinations for U.S. producers.

A screenshot of the International Egg and Poultry Review. The weekly report provides an overview of international poultry and egg markets that are current or potential export destinations for U.S. producers.

U.S. broiler meat exports to Sub-Saharan Africa have increased 24 percent since 2010 and 460 percent since 2001.

The U.S. is the largest supplier of China’s turkey meat imports, totaling nearly 90 percent of all imports. Turkey meat imports to China in 2011 will increase 70 percent over 2010. Read more »

Get the Inside Scoop on our Specialty Crop Block Grant Program

Onions and other crops being grown on Zenger Farm. The non-profit that runs the farm, Friends of Zenger Farm, was awarded a grant through the state of Oregon this fall for an initiative that aims to increase the number of community farms accepting SNAP.  Photo by Theo Elliot.

Onions and other crops being grown on Zenger Farm. The non-profit that runs the farm, Friends of Zenger Farm, was awarded a grant through the state of Oregon this fall for an initiative that aims to increase the number of community farms accepting SNAP. Photo by Theo Elliot.

As part of our continuing education efforts, the USDA’s Agricultural Marketing Service (AMS) is pleased to announce the next installment of our webinar series. This episode is designed for people interested in applying for grants offered through local state departments of agriculture for our Specialty Crop Block Grant Program. Read more »

National Organic Program Reexamines Strategies

The USDA Organic seal.  To support their mission to ensure the integrity of products carrying the seal, National Organic Program has reexamined its priorities and refreshed its strategic plan.

The USDA Organic seal. To support their mission to ensure the integrity of products carrying the seal, National Organic Program has reexamined its priorities and refreshed its strategic plan.

Positive brand recognition—having a brand the buyer can trust—is the cornerstone of marketing success.  The same applies to USDA and, more specifically, the USDA organic seal. Since its origination in 2000, the green and white seal for certified organic products has become one of the world’s most recognizable food labels, and the USDA’s National Organic Program (NOP) is serious about protecting what it stands for. Read more »