Smokey Bear fire danger signs can be seen on many national forests and grasslands as a reminder to visitors that, “Only YOU can prevent wildfires.” (U.S. Forest Service)
“Remember . . . Only YOU Can Prevent Forest Fires.”
For more than 50 years, that iconic catch phrase grabbed the hearts and minds of generations of children, spurred a series of books, games and gifts, helped to change the face of wildland firefighting and prompted more than one child to grow up to be a forester.
“On Saturday morning’s, I would watch the ‘Farm Report’ just waiting for ‘Lassie’ to come on,” said Glenn Casamassa, a Long Island, New York, native who grew up to become a forester. “Right after the Farm Report I saw this bear talking about forest fires, and it got me thinking about the woods. As a kid, Smokey and his message really stuck in my head.” Read more »
Smokey Bear’s lasting message – Only You Can Prevent Wildfires! – resonates with 97 percent of adults.
One of America’s most well-known, beloved and important icons is going to have a little work done over the next several weeks in preparation for his upcoming 70th birthday in 2014.
The mechanical Smokey Bear that welcomes scores of visitors to the U.S. Forest Service headquarters building in Washington, D.C., is going in to have his fur checked, his motor – er, “heart” – fine-tuned and will undergo a thorough cleaning. Read more »
Bequi Livingston, Smokey Bear Hotshot Crew, U.S. Forest Service
When she was in high school, Bequi Livingston read a book about firefighting and was quickly intrigued. Little did she know that she would one day become one of the U.S. Forest Service’s pioneer women in wildland firefighting and fight fires for nearly 20 years.
After graduating from college, an article in her local newspaper caught her eye. The article was about the Young Adult Conservation Corps encouraging people to apply for its fire crew on the Smokey Ranger District. Livingston was accepted, but when she excitedly reported to work on her first day on the Lincoln National Forest, her office manager was surprised to meet a woman. Read more »