The Baltimore Farmers Market helps meet America's demand for local and regional food. Farmers markets, farmers auctions, and direct to consumer reports are now being produced by USDA Market News. The reports are available for businesses of all size to help level the playing field in the $7 billion a year local and regional food market. USDA Photo Courtesy of Lance Cheung.
America’s hunger for locally and regionally grown food has become a $7 billion-per-year market. That means more consumers are savoring farm-fresh food, and more farmers—especially small and mid-size farmers—are profiting from new markets for their products. It also means that a trove of useful pricing and volume data about local and regional food markets is now available, ready to be collected and analyzed. Thanks to the 2014 Farm Bill, USDA is making that data available to farmers and businesses of all sizes for free and helping to level the playing field.
USDA Market News has created a new series of market reports on locally or regionally produced agricultural products. The reports—covering products from all commodity areas—are all available on the Local & Regional Food Marketing Information web page, which provides farmers, other agricultural businesses, and consumers with a one-stop-shop for market and pricing information for local and regional food outlets. Three report categories are now online: Read more »
National Farmers Market Week August 3-9 is a perfect time to make a trip to your local market. Share your favorite part of the farmers market experience by tagging your photos with #FarmMktWk @USDA.
Every time I explore a farmers market I become a kid again. It brings back memories of snacking on sun-ripened figs from my backyard with dad or squeezing for perfectly ripe tomatoes at the neighborhood farm stand with mom. The existence, uniqueness and vibrancy of farmers markets can be a positive experience full of exploration and deliciousness for any age. It sure is for me.
USDA is committed to helping all of America’s children, families and communities not only have access to healthy affordable food, but form positive associations with these healthy foods. Visiting a farmers market offers a unique learning environment where you can be introduced to fresh, local produce; a variety of sights, tastes and smells; as well as meet neighbors, farmers and vendors. Read more »
Food can go through a lot of steps to reach the consumer - before it is laid on the table - food travels from the field to the truck to the packing house to the store. AMS has many programs that support business entities involved in the food chain. Photo courtesy of Bart Everson.
A recent trip back home to Louisiana sparked memories of a simpler time when old trucks full of fresh produce rumbled down dusty roads to deliver goods to the local market. The 2012 Census of Agriculture tells us that 50,000 farmers and ranchers nationwide are now selling to local retailers and that 150,000 of them are selling their products directly to consumers. Although these farmers and ranchers are still using this direct approach, the agricultural industry is certainly more dynamic today. This means that producers need to follow a strategic business model.
The reality is that food can go through a lot of steps to reach the consumer. Before it is served on the table, food travels from the field to the truck to the packing house to the store. My agency, the USDA’s Agricultural Marketing Service (AMS), has many programs that support business entities involved in the food chain, including farmers markets and food hubs. For example, we invest in projects that help farmers and businesses understand emerging trends, create new markets, and stimulate our nation’s rural economies. Read more »
Farming has always been a backbone of West Virginia. Check back next Thursday for another spotlight from the 2012 Census of Agriculture and the National Agricultural Statistics Service.
The Census of Agriculture is the most complete account of U.S. farms and ranches and the people who operate them. Every Thursday USDA’s National Agricultural Statistics Service will highlight new Census data and the power of the information to shape the future of American agriculture.
West Virginia’s climate and topography earned our state the Mountain State nickname. Our rugged mountains also ensure our agricultural community remains extremely diverse. Since West Virginia was admitted to the Union on June 20, 1863, farms have been the backbone of the state. According to the first agricultural census, conducted in West Virginia in 1870, there were 39,778 farms with 8,528,394 acres in production, with an average farm size of 214 acres. In the 2012 Census of Agriculture there were 21,480 farms in West Virginia with 3,606,674 acres in production, with an average farm size of 209 acres.
Unlike in many other states, West Virginia’s small farms (those farms selling less than $250,000 in agricultural products) account for nearly 29 percent of total farm sales in 2012, contrasting the US average of 11.1 percent. An even more telling statistic is that nearly half of sales of agricultural products were from farms selling less than $1,000,000, compared to the U.S. average of 33.6 percent. West Virginia has one of the highest ratios of small farms to total number of farms based on the 2012 Census of Agriculture. Read more »
Second Harvest holds ribbon cutting ceremony for a new 65,000 square-foot regional distribution center in Thomasville, Georgia.
Across the country, food banks are committed to providing healthy food for those in need. Food banks also have a vested interest in building stronger local economies and creating additional opportunities for the communities they serve.
There are currently more than 200 food banks in the country, with more than 63,000 affiliated agencies like (food pantries and shelters). This network distributes more than 2.5 billion pounds of food to needy Americans each year.
Strategic integration of local foods into a food bank’s operation is one way to create economic opportunities for farmers and provide fresh food to families and children. This is especially important in rural areas, which have rich agricultural assets but tend to experience higher poverty rates than metropolitan areas. Read more »
Many consumers want to “buy local” and support their local economy with their purchases. When local food marketing opportunities exist for rural producers, they cause ripple effects throughout the rural economy.
The 2012 Census of Agriculture results indicate that nearly 150,000 farmers and ranchers nationwide are selling their products directly to consumers, and 50,000 are selling to local retailers. Today, local food is a more than $7 billion industry and growing, according to industry estimates. The excitement around this market is drawing young people back to rural communities, generating jobs, and improving quality of life. Read more »