
A farmer’s market patron enjoys orange samples and talks to the booth vendor at a San Francisco area market. The new Farmers Market API released by AMS will give app developers and designers an easier way to leverage the wealth of information in USDA’s National Farmers Market Directory. Photo by Gary Yost.
America is developing quite an app-etite. The number of U.S. smartphone owners is approaching 130 million, resulting in more and more demand for mobile access to our information. Combine that with the increase in consumers wanting access to fresh, local products, and it’s obvious why there’s such a high demand for the data in USDA’s National Farmers Market Directory. Read more »
Tags: AMS, API, digital strategy, Farmers Market Directory, Farmers Markets, KYF2, mobile, National Farmers Market Directory, Open Data, Open Government
Food and Nutrition, Technology and Broadband

A group finishes putting the outer skin on a hoop house in Michigan. The hoop house has helped local farmers lengthen the short Michigan growing season by two full months, giving them additional crops to sell at winter markets. Photo courtesy Brittain Family Farms.
This is one of my favorite times of the year. New and old traditions bring friends and family together to celebrate, cheer for their favorite football teams or just to share a hearty meal and some spirited conversations. As the weather gets cooler, my family gravitates toward comfort foods and traditional family favorites, picking up fresh ingredients from our local winter farmers market. And, based on the growth in winter market listings this year, we’re not the only ones who have made this a part of our fall and winter traditions. Read more »
Tags: Alabama, AMS, EQIP, FMPP, High Seasonal Tunnel, hoop houses, KYF2, Michigan, National Farmers Market Directory, NRCS
Food and Nutrition, Know Your Farmer, Know Your Food

On Wednesday, August 29th at 2pm EDT, USDA’s Center for Faith-Based and Neighborhood Partnerships will host the next presentation in its “Together We Can” webinar series to introduce partners to the resources and programs offered by the U.S. Department of Agriculture (USDA). Wednesday’s webinar will focus on resources for building local and regional food systems in your community. Read more »
Pennsylvania is among the country’s top ten states represented in the USDA’s National Farmers Market Directory. I recently completed a trip through the Fruit Belt to the Lehigh Valley and Philadelphia to see how USDA’s support of farmers market development is impacting communities and helping farmers across the Keystone State.
My first stop was Camp Hill, a small town outside Harrisburg, to visit a new farmers market developed with the assistance of community organizations including Capital Resource and Conservation & Development Area Council (Capital RC&D). Capital RC&D received a USDA Farmers Market Promotion Program grant to help farmers markets improve their consumer outreach and receive EBT and debit payments to expand micro-business opportunities for the area’s local farmers. The market, which just opened in May, is off to a great start with over a dozen vendors selling local bread, meat, dairy and produce from Pennsylvania’s fruit belt. Read more »
Tags: Farmers Market, FMPP, Joani Walsh, KYF2, KYF2 Compass, National Farmers Market Directory, Pennsylvania, Philadelphia, SNAP, The Food Trust
Food and Nutrition, Know Your Farmer, Know Your Food

USDA Deputy Secretary Kathleen Merrigan (center, white jacket) buys produce during a July trip to visit the Baltimore farmers market in Maryland. The mid-Atlantic region saw double-digit growth in its listings in the National Farmers Market Directory. Maryland added 76 new market listings alone. USDA Photo by Lance Cheung.
We’ve known for some time that local food is a vibrant and growing sector in agriculture. Consumers are seeking out food produced in their region, and this local food – whether it’s purchased at a farmers market, in a grocery store, at a restaurant or elsewhere – is now a multi-billion dollar industry. This week, we received further evidence of the strength of consumer demand for local foods. The National Farmers Market Directory, compiled by USDA’s Agricultural Marketing Service (AMS), has just been updated and shows a nearly 10 percent increase in listings over last year. Read more »

The USDA National Farmers Market Directory in map mode. This screen shot shows 126 farmers markets in North Carolina
There have been many advances in opening government data for transparency and opportunities for collaboration. One dataset that we’re particularly excited about has immediate practical benefits and opportunities to stimulate business nationwide. Read more »