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Posts tagged: National Farmers Market Week

Building Businesses & Helping Communities – Celebrating the Fruits of Farmers Markets

Farmers Markets: Building Businesses & Helping Communities infographic

Farmers Markets: Building Businesses & Helping Communities highlights results from the 2015 Farmers Market Managers Survey. The full report of the data will be released later this year. (Click to view larger.)

National Farmers Market Week is the perfect time to reflect on the evolution we’ve witnessed in our nation’s local and regional food systems, and to celebrate the results of the public and private partnerships that have made success possible.

The local food sector represents more than $12 billion dollars per year in sales, according to industry estimates.  That’s a lot of economic growth and opportunity for American producers and businesses.  And, in the newly-released results of the 2015 survey of nearly 1,400 farmers market managers, we are able to see the direct benefits these markets provide to businesses and communities across the country. Read more »

Fresh Foods Signal a Fresh Start for New Orleans’ Lower Ninth Ward

Fresh tomatoes for sale at the U.S. Department of Agriculture's (USDA) Farmers Market

Fresh tomatoes for sale at the U.S. Department of Agriculture's (USDA) Farmers Market celebration of the 2014 National Farmers Market Week at USDA in Washington, D.C. on Friday, Aug. 8, 2014. USDA photo by Ed Ragland.

I’m really looking forward to celebrating National Farmers Market Week. Farmers markets play a key role in developing food systems that help local grow economies. They bring people together, create bridges between rural and urban communities and increase access to locally-grown fruits and vegetables, providing healthier options for consumers across the country.

When Hurricane Katrina struck over a decade ago, New Orleans’ Lower Ninth Ward notoriously faced some of the worst devastation in our nations’ history. The floodwaters have long since subsided, but residents in this community are still struggling to rebuild the lives they knew before the storm. Read more »

What Are You Doing a Month from Now?

Celebrate National Farmers Market Week graphic

We’re looking forward to celebrating National Farmers Market Week with markets across the nation, August 7-13! Market managers and organizers can download graphics and templates to create their own celebration materials.

What are you doing August 7 through 13? That’s National Farmers Market Week – a time to celebrate the farmers, ranchers and local food businesses, as well as the communities that support them. USDA Secretary Tom Vilsack has officially declared August 7 through August 13, 2016 as the 17th annual National Farmers Market Week, highlighting the key role that farmers markets play in bringing communities together around agriculture. And with more than 8,500 farmers markets around the country, there are lots of opportunities to celebrate!

I will be celebrating that week by visiting markets across the nation, before wrapping up the week at the USDA’s Farmers Market in Washington, D.C., on Friday, August 12. You can celebrate at your local market too! The National Farmers Market Directory makes it convenient to find farmers markets in your area with weekday, weekend, and evening options. Read more »

Listening and Learning From Local Food Stakeholders in New Mexico

AMS Local Food Research & Development Director Ken Keck (far right), AMS Administrator Anne Alonzo (middle), and Rio Arriba County Agricultural Extension Agent Donald Martinez, Jr., (middle in the back with red shirt), check out the 'Tequila' sweet pepper

AMS Local Food Research and Development Director Ken Keck (far right), AMS Administrator Anne Alonzo (middle), and Rio Arriba County Agricultural Extension Agent Donald Martinez, Jr., (middle in the back with red shirt), check out the 'Tequila' sweet pepper picked from the fields at Danny Farrar’s (far left) Rancho La Jolla in Velarde, NM. USDA photo courtesy of Peter Wood.

As part of National Farmers Market Week, USDA’s Agricultural Marketing Service (AMS) Administrator Anne L. Alonzo and I traveled to New Mexico, the Land of Enchantment. The bustling Santa Fe Farmers Market was the perfect place to kick off the week! While there, we also traveled to the beautiful countryside and met with key local food stakeholders during a special session and visits to local farms.  

The round table forum and farm visits allowed farmers, ranchers, and local food organizations to share their experiences. We heard from Danny Farrar, who owns Rancho La Jolla in Velarde and is also a member of the Farm to School Board of Directors. He told us that many of the northern New Mexico farmers who sell at farmers markets are growing fruits and vegetables on small family farms of just 3 to 5 acres and on land passed down through generations. He told us that keeping his land as a working farm is as important to his culture and heritage as it is to its profitability. Read more »

Farmers Markets and SNAP – A Win-Win for All

Jerry Lami (second from right), Executive Director of West Coast Farmers Market Association in California, at a Farmers Market/SNAP sign-up event

Jerry Lami (second from right), Executive Director of West Coast Farmers Market Association in California, at a Farmers Market/SNAP sign-up event in May 2015. Also pictured (left to right) are Brenda Mutuma, Andy Riesenberg, and Karone Jackson, all from USDA’s Food and Nutrition Service.

Farmers markets create the ultimate win-win-win scenario. They provide consumers access to locally grown fruits, vegetables, and other foods, while also giving farmers the opportunity to develop a personal relationship with their customers. Just ask executive director Jerry Lami who manages the West Coast Farmers Market Association.

Mr. Lami knows firsthand the positive developments that farmers markets can spark. “They create a fantastic relationship between communities and farmers,” he shares. “Neighbors meet neighbors. It’s a social gathering and an opportunity for customers to meet growers; then new relationships begins.” The end result, he adds, is that the farmer becomes a trusted food provider. Read more »

Celebrating National Farmers Market Week with the WIC Farmers Market Nutrition Program

A young boy looking over the fresh fruits and veggies with his mother at a farmers market in Mississippi.

Women, infants over 4 months old, and children who are certified to receive WIC benefits are eligible to participate in the FMNP.

Fighting hunger and improving the health of those who receive nutrition assistance can require creative measures.  So as we celebrate USDA’s 16th annual National Farmers Market Week (August 2 -8), it’s important to remember the multitude of benefits farmers markets can offer our nation’s struggling families.

These days, low-income mothers can more easily access fresh fruits and vegetables thanks to farmers markets. And the concentration of fresh and nutritious foods found at these healthy hubs helps introduce more of our nation’s households to a variety of foods that are both good for you and taste great! Read more »