Smokey Bear fire danger signs can be seen on many national forests and grasslands as a reminder to visitors that, “Only YOU can prevent wildfires.” (U.S. Forest Service)
“Remember . . . Only YOU Can Prevent Forest Fires.”
For more than 50 years, that iconic catch phrase grabbed the hearts and minds of generations of children, spurred a series of books, games and gifts, helped to change the face of wildland firefighting and prompted more than one child to grow up to be a forester.
“On Saturday morning’s, I would watch the ‘Farm Report’ just waiting for ‘Lassie’ to come on,” said Glenn Casamassa, a Long Island, New York, native who grew up to become a forester. “Right after the Farm Report I saw this bear talking about forest fires, and it got me thinking about the woods. As a kid, Smokey and his message really stuck in my head.” Read more »
For 70 years, children and adults have written to Smokey Bear, the U.S. Forest Service symbol for wildfire prevention. So many letters were sent in the 1960s that the U.S. Postal Service authorized a ZIP code – 20252 – just for Smokey. (U.S. Forest Service)
Smokey Bear, the iconic symbol of wildfire prevention for 70 years, is for many people a comforting symbol of a promise that everything will be okay. As long as we all work together, as one of Smokey’s young pen pals wrote recently.
“Dear Smokey: I would like to be a Junior Forest Ranger and help the big rangers. I promise to look after the forest and watch out for baddies making fires and damaging trees. Love Adam”
The letters come one-by-one or in neatly piled stacks, with carefully drawn portraits and hastily scrawled letters. They want to know if Smokey Bear is okay. They ask if he can write to them. They show compassion, knowing Smokey’s mother did not make it out of the fire. Read more »