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Posts tagged: Standards

“USDA Tender” – A Cooperative Effort with the U.S. Beef Industry

USDA worked with academia and industry over the past several years to develop a system to determine beef tenderness, using an objective scale to ensure that cuts with the new label consistently meet consumer expectations.

USDA worked with academia and industry over the past several years to develop a system to determine beef tenderness, using an objective scale to ensure that cuts with the new label consistently meet consumer expectations.

Tenderness is one of the most significant factors affecting the overall consumer acceptance of beef cuts.  Although the U.S. Department of Agriculture (USDA) Beef Quality Grading program is a useful tool in predicting overall consumer acceptance of beef, other factors besides those assessed by the USDA Quality Grading System affect beef tenderness.  In other words, beef that may not grade to the highest USDA Quality Grade (USDA Select or Choice vs. USDA Prime) may in fact be rated just as tender by consumers.  Similarly, certain cuts of beef, no matter how high their USDA Quality Grade, may not be as tender for some consumers.

To address these issues and provide consumers with a more useful purchasing tool, USDA’s Agricultural Marketing Service (AMS) worked with academia and industry to develop an accurate system to determine when consumers perceive beef cuts to be either tender or very tender.  Based on an objective scale, the system ensures that specific beef cuts consistently meet these established thresholds.  Thanks to the collaborative efforts between AMS and these groups, approved beef processors can now market products as USDA-Certified Tender or Very Tender through product labeling, advertisements, and promotions. Read more »

What’s Your Beef – Prime, Choice or Select?

Infographic (click to see larger version) outlining the differences between USDA’s beef grades.

Infographic (click to see larger version) outlining the differences between USDA’s beef grades.

The USDA grade shields are highly regarded as symbols of safe, high-quality American beef.  Quality grades are widely used as a “language” within the beef industry, making business transactions easier and providing a vital link to support rural America. Consumers, as well as those involved in the marketing of agricultural products, benefit from the greater efficiency permitted by the availability and application of grade standards. Read more »