Imagine dousing your campfire then getting a big bear hug from Smokey Bear, the iconic symbol of wildfire prevention for nearly 70 years.
That’s the idea behind three videos in a new series of Smokey Bear public service advertisements released July 12, 2013, designed to raise awareness about wildfire prevention. The Smokey Bear campaign is the longest running PSA campaign in U.S. History. The new ads will feature his well-known tagline, “Only YOU can prevent wildfires.” The new twist is the bear hugs. Read more »
Volunteers work during a MillionTreesNYC fall planting day in New York City. (New York City Department of Parks and Recreation Photo/ Malcolm Pinckney,)
When most people think of urban forestry in New York, they usually evoke Central Park, Frederick Olmstead’s crown jewel that covers 843 acres in the middle of bustling Manhattan. Read more »
More than 108 years have passed since Gifford Pinchot became chief of the U.S. Forest Service. Yet today, with Tom Tidwell filling that role in a very different era, some of the same issues persist, along with others Pinchot might not have imagined.
“We’re fortunate that we have an organization that can handle complex issues, like our Research and Development branch of the Forest Service (efforts) to sustain private and international Forest systems,” said Tidwell.
Pinchot headed the Division of Forestry under the Department of Interior for seven years before the agency became the Forest Service under the Department of Agriculture. At the time, the nation’s forests were seen as inexhaustible, but Pinchot did not see it that way. Read more »
Washington, D.C. (Photo courtesy District Department of Transportation)
America is home to more than 100 million acres of urban and community forests. These are the forests that line our streets, shade our buildings and burst with color every spring and fall. Trees also clean our air and help prevent pollution and flooding. That’s one of the reasons we like to call our urban trees ‘the hardest working trees in America.’ Read more »
US Forest Service wildland firefighters and interagency crews mobilized to assist with Hurricane Sandy response. Rachel Smith ESF4 Lead at FEMA Region 1 Regional Response Coordination Center Maynard, Mass., on Oct. 30, 2012. US Forest Service photo/Rachael Smith.
When Hurricane Sandy arrived in New Jersey and New York, so did the Forest Service and other interagency wildland firefighting specialists filling orders from FEMA and assisting in the massive clean-up effort that is critically needed on the East Coast.
“Our Incident Management Teams bring skills in organization, planning and logistics to meet the needs of communities tragically affected by Hurricane Sandy,” said Tidwell. “Crews are clearing downed trees, providing support to local emergency response agencies and assisting at FEMA facilities.” Read more »
A portion of the 1,288 solar panels on 1.5 acres, which are connected to a 250 kW inverter to produce an estimated 600,000 kW hours of alternating current each year at the Forest Service’s San Dimas Technology Development Center. (Recsolar photo)
About 25 miles east of Los Angeles, the Forest Service’s San Dimas Technology Development Center is ready to start operations using a photovoltaic array to supply the buildings there with a potential 600,000 kilowatt hours of current each year.
“This system has made the San Dimas Center a ‘net-zero energy’ facility, the first in the U.S. Department of Agriculture,” explained Forest Service Chief, Tom Tidwell. “This means the facility produces more renewable energy per year than the total energy used by the facility.” Read more »