It’s been a little over a year since we first launched SuperTracker, and in that time we’ve loved hearing from our now over 2 million registered users – what they like about the site and ideas to make it better. We’re excited to announce a new SuperTracker feature that is based on user feedback! It’s now possible to create My Foods – customized versions of SuperTracker foods with nutrition information that you enter. When you search for a food in Food Tracker, just click on “customize” in the left hand column and Create My Food pops up. Nestlé Water North America created an educational Daily Buzz TV segment which reached 1.2 million viewers, as well as two Audio News Releases, which aired on nearly 1,900 stations.
Rural Americans face many unique challenges – and every day, the U.S. Department of Agriculture provides assistance to help grow American agriculture and increase opportunity for rural communities. Unfortunately, 90 percent of America’s persistent poverty counties are in rural America–and we can’t allow these areas to be left behind. This week, USDA is further expanding a program to partner with rural communities and regions on projects they support to promote economic growth. Through this initiative, known as the StrikeForce for Rural Growth and Opportunity, USDA helps communities leverage their resources to access programs, promote economic development and create more jobs. Read more »
Agriculture Secretary Tom Vilsack today made the following statement on the passing of Senator George McGovern:
“Simply put, Senator George McGovern spent his life standing up for others. He honorably defended our nation during a time of war. He was a tremendous advocate for his home state of South Dakota and for all of rural America. He championed our efforts as a nation to help hungry people, especially children, around the world, leading the way on U.S. food assistance efforts that carry on today under his name and that of his friend, former Senator Bob Dole. As we honor Senator McGovern’s life, I know that his legacy will impact millions of people in the years to come – from the smallest South Dakota towns that he knew and loved, to countries in every corner of the globe.”
To watch former U.S. Senator George McGovern speak in a 1999 interview about what inspired him to work to end childhood hunger in America, please watch this video from the USDA archives. Read more »
The USDA Center for Nutrition Policy and Promotion (CNPP) and its partners use a coordinated messaging approach to amplify the reach of themes and nutrition messages related to the 2010 Dietary Guidelines for Americans. Themes include Foods to Increase, Foods to Reduce, Balancing Calories, “Make half your plate fruits and vegetables” and “Avoid oversized portions.”
One recent example of this collaboration was in support of the message “Make at least half your grains whole grains.” Multiple national partners committed to promoting and supporting grains rallied together and formed a group known as the “Grain Chain.” Members included American Bakers Association, Wheat Foods Council, Grains Food Foundation, National Pasta Association, USA Rice Federation, General Mills, and Kellogg’s. The “Grain Chain” partnered to produce a series of educational “how-to” videos highlighting whole grains as well as a series of tasty recipes featuring whole grains. The videos are now available at www.ChooseMyPlate.gov. Recipes coming soon! Read more »
The winners of the Communities on the Move Video Challenge have been chosen! Since First Lady Michelle Obama announced the Video Challenge in February, Let’sMove Faith and Communities has been inspired by every congregation and community that submitted a video highlighting how they are promoting healthy lifestyles for kids. From putting on nutrition-themed puppet shows in Connecticut to advocating for safer play spaces in Colorado and preaching healthy living from the pulpit in Florida, the ideas in these videos demonstrate the commitment that communities across the country have to reversing the trend of childhood obesity within a generation.
The Video Challenge encouraged faith-based and neighborhood organizations to create one-to-three minute videos highlighting the work they are doing to make their communities or congregations places of wellness. The challenge recognized efforts that promote healthy lifestyles for kids in three areas: encouraging nutritious eating through USDA’s MyPlate icon, increasing physical activity, and ensuring access to healthy, affordable foods. The winners and honorable mentions will be invited to Washington, D.C. for a Let’s Move! event. Read more »
Last summer, my colleague Barbara Lopez and I traveled to South Dakota to document the great work two Native American Tribes were doing to feed their children during the summer months. Feeding children during the summer is crucial in fighting childhood hunger because children are out of school and are not getting the school breakfast and lunch they normally receive when in school. The Cheyenne River Sioux and Rosebud Sioux Tribes both have long-running summer feeding programs that have helped many families in these tight-knit communities keep their children well fed and physically active.
We captured video of children swimming at the community pool as part of the Youth Diabetes Program before they went next door to get a nutritious summer lunch that included a salad with bright pink radishes and a juicy plum. We interviewed a hard-working teenager employed at a summer feeding site through his community’s summer youth work program. By teaching these young people about their culture, giving them work opportunities, and making sure they receive a nutritious meal every day, the Tribes are helping to ensure that the future will be brighter for their people. Read more »