The American Lamb Board’s Lamb Locator provides locations where lamb fans can enjoy this tasty product. Not only does the Lamb Locator list farmers markets, grocers, butchers and restaurants selling American lamb, it also includes a list of wholesale suppliers. Photo courtesy of the American Lamb Board.
Reflection, celebration, and ambition are hallmarks of entering a new year. We reflect on the challenges we faced, celebrate our accomplishments, and set goals for the future. For businesses, a common goal is finding new ways to satisfy ever-changing consumer demands. Our nation’s farmers and ranchers rely on research and promotion programs to help meet these demands, connecting consumers to their quality products. With a focus on highlighting quality products and building consumer trust, many research and promotion groups embarked on new initiatives and continued to expand on others in 2014.
Success for agricultural businesses often depends on their ability to provide consumers more information. The American Lamb Board accomplishes this by providing locations where lamb fans can enjoy this tasty product. Not only does the Lamb Locator list farmers markets, grocers, butchers and restaurants selling American lamb, it also includes a list of wholesale suppliers. Making this information available to the public helps more and more people enjoy quality lamb products that are produced by American farmers and ranchers. Read more »
USDA’s new unseasoned chicken strip provides school chefs with versatile and healthy options.
School lunches have evolved since many of our childhood days to keep pace with new dietary guidelines and school meal patterns, but one food has been an enduring component: chicken. The popular protein graces the center of the plate in a variety of forms and flavors, and the new USDA Foods unseasoned chicken strip provides school nutrition professionals with a versatile and healthy option to add to their recipes. USDA develops new products for the National School Lunch Program (NSLP) based on feedback from states and school districts. Here’s a behind-the-scenes look at how chicken flies the coop from farms to a pilot program to cafeterias across the country.
Did you know that on any given day, USDA Foods comprise 15 to 20 percent of the value of food served on the lunch line, or that the School Year 2015 Foods Available List contains more than 200 options? For more than 70 years, USDA has provided states with 100 percent American grown food for school lunches to support the dual mission of strengthening our nutrition safety net and supporting American agriculture. The unseasoned, non-breaded chicken strip is just the latest contribution to a long history of providing nutritious foods for school meals. Read more »
The purpose of the program is to provide marketing information for cattle, swine, lamb, and livestock products that can be readily understood and utilized by producers. USDA Photo Courtesy of the National Organic Program.
The Livestock Mandatory Price Reporting (LMR) Program was established to expand pricing information available in the livestock industry. Part of USDA Market News data, the information is distributed by the Agricultural Marketing Service (AMS) and allows analysts to dive in head first and fulfill all of their number crunching ambitions.
The purpose of the program is to provide marketing information for cattle, swine, lamb, and livestock products that can be readily understood and utilized by producers. Livestock Mandatory Reporting encourages competition in the marketplace by vastly improving price and supply data, bringing transparency, breadth and depth to market reporting. The program gets its authority through the Livestock Mandatory Reporting Act of 1999, which must be reauthorized by Congress every five years. The program is up for reauthorization in September 2015. Read more »
Introducing the USDA Specialty Crops Inspection Division which highlights the various services that AMS provides the produce industry.
Ensuring that its food meets the demands of its retailers and the consumers who eat it is essential to the success of any produce business. This builds consumer trust and helps retailers confidently supply the food we all eat. To help out on this front, the USDA’s Agricultural Marketing Service (AMS) offers audits through the USDA Good Agricultural Practices (GAPs) & Good Handling Practices (GHPs) Audit Verification Program.
A voluntary service provided by the USDA’s Agricultural Marketing Service (AMS), GAPs audits verify that fruits and vegetables are grown, packed, handled, and stored safely. The audits certify that operations are following guidance from the Food and Drug Administration and industry-recognized food safety practices that can minimize the risks of food-borne illnesses. AMS Specialty Crops Inspection (SCI) Division employees accomplish this through activities like evaluating food safety plans, walking the farm looking for food safety risks and performing unannounced visits to farms and facilities. The audits focus on waste management, such as animal manure; water quality; wildlife; and worker health and hygiene. Read more »
The California Almond Marketing Order enables the Almond Board of California to conduct nutritional research about the benefits of eating almonds. Their innovative research and development projects that fuel cutting-edge marketing efforts have helped California’s almond yield quadruple in the past 30 years. Photo Courtesy of Healthaliciousness.
Thanks to the Pistachio Marketing Order, the industry has increased its standing. Since its development in 2004 up through the 2012-2013 season, the volume of inshell pistachios has increased from 165 million pounds in a production year to 385 million pounds. Photo Courtesy of Kreg Steppe
Every successful business must have a solid plan to successfully take it from the initial startup phase all the way through its push to expand its operations after the business matures. The same can be said for an industry looking to reach new heights in its lifecycle. A concerted emphasis must be placed on strengthening research, product development, and marketing efforts. To help out on this front, the USDA’s Agricultural Marketing Service (AMS) oversees 28 fruit and vegetable marketing order boards and committees. These entities develop regulations that moderate the flow of high quality produce, benefitting growers, handlers, and consumers. These groups also create research, marketing, and promotional campaigns that help expand the reach of the industry’s products.
Through the AMS Marketing Order and Agreement Division (MOAD), industries approach the agency to establish a way to overcome marketing barriers. These efforts help growers and handlers within a geographic area increase their sales. The issues the committees focus on vary. For example, the Pistachio Marketing Order established reporting and Aflatoxin testing requirements on inshell and shelled pistachios. Pistachios produced in California, Arizona, and New Mexico are now required to be certified as meeting certain minimum quality requirements that are established by the Administrative Committee for Pistachios (ACP). Read more »
With over 11,000 dairy farms, more than a million cows, and over 200 dairy plants, Wisconsin produces more than 25 percent of all cheese in the United States. Photo courtesy of Yelp Inc.
’Tis the season for good cheer, holiday festivities and cheese plates. There are seemingly endless varieties to enjoy – Gouda, Blue, Cheddar, Asiago, Feta, Muenster and many more. Hardworking American dairy farmers and cheese artisans make these delicious products. A strong dairy sector not only provides us with delicious food for the holiday table, it also has a great impact on rural America and local economies.
My agency, USDA’s Agricultural Marketing Service (AMS), has a long history of working with the dairy industry, state governments and stakeholders to help farmers and producers. I’ve actually been able to see first-hand how AMS programs services benefit dairy operations. In August, I toured two Wisconsin dairy farms – Rosendale Dairy, a large farm with over 8,500 cows, and R&G Miller & Sons, an organic dairy farm with about 260 milking cows. Read more »